This year, Carnival was celebrated earlier in Greece and Cyprus compared to last year, which is why sales in February 2025 in these regions show significant increases, says Jumbo in a statement regarding its figures for February.

The sales of the Jumbo Group in February 2025 increased by approximately 19% compared to the same month last year (mainly due to the pronounced seasonality of sales in Greece and Cyprus) since Carnival festivities this year fell on March 2 (March 17 last year).

Overall, for the first two months of 2025, the Group’s sales are recorded as increased by approximately 15% compared to the same period last year.

Management urges investors not to project current performance for the entirety of 2025 due to the high seasonality. Early data from the first ten days of March indicates that sales figures are adjusting downward due to the seasonal nature of the period. The pronounced seasonality seen in the early months of the year, combined with the volatile international landscape, complicates the ability to make forecasts for 2025.