2023 is rolling with upward trends for Vivechrom, which, according to information from BnB Daily, is expected to launch new products.

The company places particular emphasis on sustainable development, achieved through the creation of new products in various colors. In this direction, the company operates a research and development department.

Recently, Vivechrom launched two new products. The first is BETOCHROM water-based paint.

Additionally, they introduced the new product Hammerite Ultima, a water-based metal paint designed for direct application on rust. Concurrently, the company is running the Expert App, its new mobile and tablet application for painters. Another service offered by the company is the Vivechrom Colour Censor device, a mini diamond-shaped spectrophotometer.

At the end of the year, the company is expected to present an expanded client portfolio. According to information, this year it has already initiated partnerships with 52 new stores in our country, resulting in a significant increase in sales.

The company is expected to close the year by solidifying the upward trend in the markets of Cyprus and Albania, where the management has set the goal of further development. The company also has its sights on the Bulgarian market.

The increase in the price of raw materials and energy costs pressured profitability in 2022 however, a profit recovery is expected in 2023. This is due to the slight de-escalation of energy costs and raw material prices, while sales are increasing against the backdrop of rising construction activity.