Sunlight Group, a member of the Olympia Group, has joined the European industry initiative, Upcell Alliance, with the aim of contributing to the further development of the battery industry in Europe.

Sunlight, which specialises in innovative industrial electrification solutions for the intralogistics sector and Renewable Energy Storage Systems, recognises the need for expanded cooperation at European level to address the problems of the battery industry. In this context, the decision to participate in the Upcell Alliance initiative and join forces with European partners to address the industry's problems and achieve Europe's strategic goals is part of this.

One of the main measures to address this situation is the creation of the Upcell Alliance. This initiative is forming a strong and competitive ecosystem between lithium battery companies and industrial equipment manufacturers in Europe. In addition, it promotes the linking of the lithium battery industry with the academic community, with the aim of promoting innovation and enhancing education and training of human resources in this field.

Through collaboration and innovation, the Upcell Alliance seeks solutions that will enhance Europe's ability to meet the growing demands in the battery sector and advance its goals for a sustainable transition to zero emissions.

Lambros Bisalas, CEO of Sunlight Group said: "We join the Upcell Alliance and join forces with key European partners with a vision to make the battery sector a strong asset for Europe's growth. We are committed that Sunlight will actively contribute to the development of knowledge, innovation and lithium battery technology that will bring the European lithium battery industry to the top."