Growth Private Equity Fund, Halcyon Equity Partners S.C.A. SICAR, invests in the Greek lifestyle brand Zeus+Dione.

"Based on creativity, sustainability, craftsmanship, innovation and a commitment to a positive footprint in the social ecosystem, Zeus+Δione and Halcyon Equity Partners plan to expand the brand's physical presence in strategic locations in Greece and abroad, create new product categories and enhance the omnichannel consumer experience, thus consolidating its position in the international fashion industry," the announcement said.

Zeus+Dione has established itself in Greece as an authentic "heritage" brand, harmoniously combining design and modern lifestyle with the revival of traditional handicraft techniques, domestic production, Doric aesthetics and arts. Its collections, inspired by Greek tradition and history, have gained international recognition. Today, at the dawn of its second decade, Zeus+Dione is redefining Greek creativity on the global stage, with the support of Halcyon Equity Partners, it notes.

Ms. Dimitra Kolotoura, co-founder and CEO of Zeus+Dione, said. Halcyon Equity Partners and we are united by shared values such as ethos, commitment to authenticity, sustainability and innovation. With our strategic partner, we are co-creating our vision, placing Greek creativity at the global forefront while expanding our reach internationally while maintaining the values that define us."

Halcyon Equity Partners S.C.A. SICAR's Managing Partner, Ms. Eleni Bathianaki, stated: "Investing in Zeus+Dione perfectly embodies our investment strategy, "Invest in the Best of Greece." At Halcyon Equity Partners, analyzing the global data of investment mobility in the fashion industry, we saw in Zeus+Δione the invaluable value of the brand's uniqueness as well as its great growth potential in the global market. Our investment reflects our absolute confidence in the founder, Dimitra Kolotoura, and the management team of Zeus+ione to elevate the brand to a global industry landmark."